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iHeart Radio Swaps Frequencies on Two Station Formats

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  • iHeart Radio Swaps Frequencies on Two Station Formats

    As of 12 noon today, iHeart Radio will be swapping positions of Star 101.9 FM to Pop 99.1 FM's frequency. 101.9 FM has a more powerful frequency over that of 99.1. Obviously K-Pop/Asian Pop programming is now more popular than Alternative Rock, long a staple of 101.9 FM's programming. According to the linked news below, Star 101.9 FM's programming will also be available on the 101.9 -2 FM digital stream... which of course how many people actually have a HD capable radio?

    All iHeart Radio stations are streamable online via the web or the iHeartRadio apps on Android and iOS.

    iHeartMedia is preparing a signal swap for two of its brands in Honolulu.

    The company confirmed on Monday our 5/9 Domain Insight report that K-Pop focused “Pop 99.1” K256AS Honolulu/101.9 KUCD-HD2 will get an upgrade from its 250 watt translator facility to the 100kW Class C signal of 101.9 KUCD Pearl City, while Alternative “Star 101.9” will move in reverse. The change will take place on Thursday, May 18 at 12:00pm local time.

    K256ADS is currently positioned as “The Best Pop on the Planet” with a mostly K-Pop playlist but also featuring Filipino, Japanese and Chinese artists and some American collaborations with K-Pop artists since its launch in November 2019. The station registered a 0.4 share in the March 2023 Nielsen Audio ratings.

    KUCD had a 1.8 share in the March 2023 ratings featuring Premiere Networks’ Woody Show in mornings.
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